This year’s Mental Health Week campaign took on a life of its own! We had nearly twice as many people GETTING LOUD on our website this year than did during last year’s entire Mental Health Week.
Things started off with a bang on Monday, when Prime Minister Justin Trudeau issued a public statement encouraging Canadians to GET LOUD for Mental Health Week.
Our divisions and branches across the country held their own successful events and activities throughout the week and our new National CEO visited our colleagues in Montreal and Quebec City to help them celebrate Mental Health Week.
Our three Mental Health Week hashtags trended on Monday and Twitter was fully active with individuals, organizations and schools sharing our MHW posts and posting their own GET LOUD messages and pics of themselves, their friends and family members wearing green.
Google was lit up all week with MHW stories, videos and pics. We were in every paper from the Prince George Citizen to the St. John’s Telegram!