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National Lead Generation Specialist

We are not accepting new applications at this time and are evaluating the candidates currently.

Full Time, Contract Position

We are looking for an energetic, enthusiastic, and self-motivated Lead Generation Specialist to join the CMHA National Workplace Mental Health team. Reporting to the National Senior Sales Manager you will be responsible for building and enhancing a comprehensive sales leads generation program for the Not Myself Today® and other WMH products. This role is for you if you are a sales professional looking to join an already strong team and are self-motivated to contribute positively to the lives of people and communities.

You are an ideal candidate if you have an uncommon ambition and desire to grow professionally in a fast-paced environment. You are competitive with yourself and collaborative with team members. People would define you as self-motivated, results and goal-oriented team player. You bring a love of structure, process, and documentation and a prior experience in not for profit or mental health would be an asset.

About CMHA: Founded in 1918, the Canadian Mental Health Association (CMHA) is the most established, most extensive community mental health organization in Canada. Through a presence in more than 330 communities across every province and one territory, CMHA provides advocacy and resources that help to prevent mental health problems and illnesses, support recovery and resilience, and enable all Canadians to flourish and thrive. Our vision is a Canada where mental health is a human right. CMHA has been chosen as one of Canada’s best places to work by Forbes magazine in 2021 and 2022.

The role: National Lead Generation Specialist is responsible to canvas new and existing markets and generate interest and demand with qualified prospects. The long-term goal of this role is to establish a scalable lead generation sales process that can be scaled as the team grows.

In collaboration with the WMH team and the national office you will contribute towards nurturing strong and long-lasting relationships with prospective and existing clients. While this role reports into the National Senior Sales Manager, you will work closely and collaboratively with the CMHA National team, which may include Not Myself Today®, Workplace Mental Health, Marketing Communications and Fund Development.

Location:  This position will be based at our office, located in downtown Toronto. To encourage collaboration and explore new ways of working, CMHA National supports a hybrid work model of 2 days in the office and 3 days working from home. However, until further notice, staff are working from home according to public health guidelines and management’s decision.

The position:





Compensation: $60,000 – $65,000 per year commensurate with experience and qualifications; along with benefits, a flexible work environment and a workplace culture committed to personal wellbeing and psychological safety.

Benefits: Dental care, extended health care, life insurance, vision care, employee assistance program, flexible schedule, paid time off (vacation, sick and work life balance days), wellness program, work from home, hybrid work.

Working conditions:

Are you a fit?

If you are interested in applying for the role, please submit a PDF copy of your resume along with a cover letter to by May 6th 2022 to [email protected]. The subject line should mention “National Lead Generation Specialist”. We thank you for your interest and please note that only those identified for an interview will be contacted.

To learn more about CMHA, visit:

CMHA is committed to our workforce reflecting the diversity of the communities within which we work. As such, we explicitly encourage applications from persons with disabilities, members of Black, Indigenous and racialized communities, people of all sexual orientations, gender identities and expressions, and others who may contribute to the diversity of our staff. We invite you to self-identify in your cover letter. Please let us know if you require accommodations throughout the application process.